For a proper organic Search Engine Optimization campaign to work out and start reaping results, it takes at least a couple of months if done correctly.
But sometimes businesses are not ready to wait that much and need instant results or traffic to be precise. For such businesses PPC (Pay Per Click) services serves as a boon.
What is Pay Per Click Management?
Pay per click management is a search engine marketing process that needs you to pay on every click your website ad gets in the search engine listings that you have placed. In pay per click campaign management, you pay only when someone clicks your ad which is the main advantage of these services. Thus, you pay for what you get. The process of setting up a Pay per click management account in search engines is simple. You bid on certain relevant keywords in your niche market, and reserve a spot in the first page of search engine listings on the base of your bid. The higher your bid, the higher you get positioned in the search engine listings. But it is not simple as it seems here. There is a great competition for every spot in such PPC campaigns. Thus, you need to have an effective pay per click campaign management strategy in place to get more out of it.
Through Google Adwords of Google, Yahoo Search Marketing of Yahoo and MSN Adcenter of MSN, we help you set up an account and create a conversion based ad copy to place on these search engine listings. Placing high bid doesn’t always guarantee a higher spot. Search Engines always emphasize more on quality than quantity. So other factors such as the quality of the ad copy, quality of the landing page, relevancy of the website and the keyword you bid for and many other factors define your position in the search engine feature listings spots.
For a successful PPC campaign to work out, you must have an experienced PPC management company hired to manage your PPC needs. Such company would take care of creating a quality ad copy, redesigning the landing page and choosing right relevant and conversion based keywords. Nivida could be that Pay Per Click management company based in India that would reap your fruitful benefits in a cost effective way.
Our team of PPC experts help you manage the entire process with our proven and tested methodology from the vast experience we have in this field. We guide you through selecting relevant conversion based initial set of keywords to kick start the PPC campaign. During the process we also start researching for other keywords according to your target audience which may reap more benefits in future.
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Advantages of PPC Management Services
You pay per click on your website ad. Thus, you don’t pay anything extra except a small fee to Nivida to manage the campaign.
The PPC campaign would be set to a daily budget that you can afford so you don’t end up in losing hell lot of money In PPC campaigns, your website gets guaranteed 1st page listings.
You can change the set of keywords and use new keywords if the old ones are not working well you at any time during the PPC campaign.
All the search engines provide a great platform to monitor the performance of your PPC campaigns closely.